Limelight
Company Profile
Limelight Platform’s experiential marketing software solution converts event and activation attendance into personalized and automated consumer experiences, actionable insights, leads and increased sales. Bridging the gap between digital and offline marketing.
Products and Services
Limelight’s Experiential Marketing Platform helps scale experiential activations, create efficiencies, drive actionable insights and increase sales by:
- Connecting digital and experiential marketing, increasing marketing opt-ins, and closing the data loop by integrating with existing CRM and Martech stacks.
- Intimate understanding of consumer behavior onsite, in venue, etc., even if they don’t interact with your brand directly
- Collecting and leveraging first-party data before, during and after an activation.
- Personalization and automation at scale – timely personalized follow-ups to drive engagement and optimize sales conversion rates.
- Measuring diverse sets of experiences and integrating data with any existing system.
How does it work?
Brands Who Trust Us
Top 3 Benefits
- Lead Generation and first-party data gathering from activations and events
- Ability to measure every marketing touchpoint
- Derive actionable insights, data-driven results and understand ROI
