Intercept

Company Profile

AI-powered B2B marketing

www.interceptgroup.com

Award-winning enterprise B2B tech marketing trusted by Microsoft, SAP, and Cisco to accelerate pipeline growth.

Products and Services

  • Strategy/GTM: positioning, messaging, campaign architecture.
  • Demand/ABM: multichannel integrated campaigns, account programs for complex buying committees.
  • Content/Creative: thought leadership, product content, video, interactive.
  • Digital experiences: interactive content, webinars/events, AI-enabled web experiences and tools.
  • Revenue enablement: sales and channel partner enablement, RevOps alignment.
  • AI-powered workflows: buyer/competitive insights, content operations, measurement, and optimization.
  • Reduce ramp time and revisions with deep tech sector expertise.
  • Scale personalized experiences using secure AI workflows without extra headcount.
  • Speed co-funded partner launches with teams fluent in tech ecosystems.

Top 3 USPs

  • Proven track record with 120+ B2B marketing awards since 2019.
  • Enterprise-grade AI workflows delivered as managed service, secure and compliant.
  • Fluent in tech alliances and co-funded partner go-to-market motions globally.

Resources

ChatB2B Podcast

  • Rethinking Sales Enablement in the AI Era: How AI is reshaping enablement, buyer guidance, and modern GTM execution. Listen now >
  • The AI Opportunity for Channel Partner Marketing: Practical ways AI improves partner workflows, enablement, and co-marketing performance. Listen now >

Research and POV

  • Trends Brief: AI in B2B Marketing (Oct 2025): AI-powered signals from 347,000+ B2B marketers on adoption, readiness, and real use cases. Get your copy >
  • The End of Creative Guesswork: How AI and neuroscience can improve creative decision-making, reduce subjective revisions, and optimize before launch. Read now >

Award-Winning Case Studies 

SAP: AI Avatar Video Series 

  • Co-invested pilot to scale global video production using AI avatars; delivered videos 23% faster at 55% lower cost. Read now > 

Intel: The Magic of Metaphors 

  • AI-powered creative and ABX demand for a complex cloud solution; reached 96% of target accounts and generated more than 3x expected qualified leads. Read now > 

HP: The Video That Talks Back 

  • Interactive video personalized for buyers and channel partners; achieved 60% engagement and 15% CTA conversion, and scaled to 1,000 top MSPs. Read now > 

Microsoft: Leading in the Era of AI 

  • AI-powered executive experience that personalized content at scale, driving strong attendance and lead generation. Read now >