Upp.ai
Company Profile
Upp.ai is a leader in AI automation for eCommerce advertising
Products and Services
Our AI powered platform empowers paid media professionals with a scientific, data-driven approach to paid media planning and market strategy, enhancing the effectiveness and efficiency of their advertising efforts. Enabling retailers and brands to maximise returns, drive efficiency, and expand their market reach with intelligent ad spend allocation and continuous performance optimization.
- Upp.ai aligns your Google PMax ad strategy with your business goals by re prompting algorithms and adjusting account structure as the market shifts
- With automated campaign generation & optimisation, Upp.ai determines the optimal number and grouping of products, organises and manages assets and adjust campaigns based on real-time data
- Increase product visibility – Using advanced mixed media modelling (MMM) to continually test product inventory, including slow/low sellers, Upp.ai automatically prompts Google PMax to refine learning about inventory and boost sales across a broader product range
- Unlock hidden product and media insights through real-time data analysis and optimisation to allow you to deploy more Ad spend across a wider range of products while minimising your management overheads.
Top 3 Benefits
- Advertise more products on Google Shopping through enhanced product visibility
- Maximise Google Ad Spend across a broader range of products
- Optimise ROAS with 24/7 AI-driven campaign optimisation and management.
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