Keen Decision Systems
Company Profile
Keen transforms marketing into a profitability driver by connecting marketing spend to tangible financial outcomes.
Products and Services
- What: Forecast, optimize, and analyze the impact of your marketing investments across all channels.
- How: Keen delivers actionable insights via software by infusing your performance data into our AI-engine to model past, present, and future scenarios.
- Why: So you move from manually estimating to confidently predicting outcomes, adapting to market shifts, and demonstrating your strategies’ value.
Top 3 Benefits
- Connects marketing spend to P&L, proving financial impact.
- Forecasts and optimizes media investments in real-time.
- Transforms marketing from cost center to profitability driver.
